We deliver marketing strategies, operations, campaigns and training for community-focused B2B brands, media owners, event organisers and professional associations.
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Marketing is both science and art. The science comes first - with strategic, data-led decisions informing the art of creative and content. Our team combines the two to drive growth.
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Boost your marketing performance with MPG’s winning B2B marketing strategies, specialist skills, outsourced campaign management and expert training.
You’ve created a valuable proposition for your customers – as community, events or subscription/membership (or all 3!). Now you need strong marketing to sell more of what you’ve made.
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Do you have a B2B community you need to engage, monetise and scale? MPG can help you develop a strong marketing strategy and then execute well to build a valuable community.
Does your B2B subscription product have strong growth potential? MPG can help you achieve sustainable, repeatable revenue growth with data-led and digitally-enabled marketing.
Do you have a professional membership community you’d like to grow? MPG can help you attract, retain and upsell your members to create strong, repeating membership revenue.
Are B2B conferences or exhibitions an important income generator for your organisation? MPG’s strong audience acquisition and commercial marketing can help you grow your event revenue fast.
Social Media Week (acquired by Adweek)
I cannot recommend MPG highly enough. Their commitment and unique expertise in data-driven, digital and integrated marketing has been very valuable to Social Media Week. They’ve been instrumental in helping us build our brand and community online and offline, and their product marketing performance has also been very strong. We’re delighted MPG has been on our team!
Delivering winning marketing strategies, outsourced marketing, and training to help B2B-community focused organisers engage, monetise, and scale their target markets, audiences, and customer base.
Gain the practical skills you need to give your marketing ROI a boost. Get trained by MPG’s expert marketing practitioners.
Director & Co-Founder
I was very impressed with the marketing strategy MPG developed for Environment Analyst. The level of thinking that went in to this strategy and how it was delivered has created great value for our business. My marketing manager and I now look forward to working with MPG to execute great marketing together.
Managing Director & Founder
MPG’s marketing strategists provided us with clear direction on how to establish strong brand positioning. Their work for Outsmart Insight included a thorough competitor analysis, customer persona development, messaging strategy development, branding upgrade and website design & functionality recommendations. Having MPG as collaborative and creative marketing partners, focused on delivering marketing assets we could immediately put into action and gain ROI from really helped us move forward as a business.
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