We deliver marketing strategies, operations, campaigns and training for community-focused B2B brands, media owners, event organisers and professional associations.
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Marketing is both science and art. The science comes first - with strategic, data-led decisions informing the art of creative and content. Our team combines the two to drive growth.
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Upskill your whole marketing team with direct access to our trainers. Get training specific to your needs and in a format that suits you best.
Upskill your team with our digitally delivered, interactive masterclasses.
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MASTERCLASSES
Get free access to MPG's thought leadership & shared insights on digital and data-driven marketing for B2B communities - subscribe to receive updates on our blogs, events and resources.
Learn how to build a marketing strategy to drive revenue growth by helping sales teams find and convert new sponsors/clients, while also reinforcing the value of your offering to existing clients to support client retention and upsell.
COURSE AVAILABLE UPON REQUEST | | |
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Helen CoetzeeCo-Founder & CEO
Dominic BirdSenior Marketing Associate
Robert Stead Managing Director Sense Media
The Commercial Marketing Masterclass by MPG was highly topical, addressing the challenges we are facing right now in early 2021 as we move from traditional events business to hybrid digital community. There was lots of great material covered and good discussion about how to integrate this into your business strategy, as well as a host of helpful follow up resources we have access to.
As Managing Director, I’m not directly involved in running our marketing, but I consider it a critical function in the business and an investment priority this year.
MPG are true experts in this field, and I came away with a long list of things to action in the business in the short and medium term. Tremendous value.
90 minute private, personalised consultation with an MPG subject matter expert
As part of your training package, you'll receive a personalised 90 minute call following your team training. Get specific advice on areas where you need it most you need it most from MPG’s marketing experts so that you can immediately apply what you have learnt to improve the performance of your marketing.
Claire Clilverd Group Head of Commercial Marketing Infopro Digital
I was placed on the MPG Commercial Marketing Masterclass to support my new role within my company. I was provided with a robust outline of commercial strategy planning, techniques on how to implement revenue generating campaigns, as well as insightful ways of conducting new business research.
Each element of the training course has allowed me to quickly develop and prioritise the projects on my 100 day plan. The templates and tools that you receive post event are also phenomenal.Researching and creating this documentation would have impacted my workload quite significantly. Therefore, it has allowed me to move straight into implementing what I’ve learnt.
A very valuable course, in many ways.
Chris Lester Head of Events Bauer Media
The consultancy, outsourced marketing and inhouse training MPG has delivered for Bauer has been brilliant. We’ve enjoyed working with various MPG marketers and specialists – they’ve become part of our team!
Claire Urry Executive Director China-Britain Business Council
MPG delivered a great series of tailored marketing workshops for the team at China Britain Business Council. This helped us formulate our membership growth strategy and gave us useful, practical guidance on improving our digital marketing tactics.
Irene Schultz-Gerstein Senior Manager Association of the Luxembourg Fund Industry (ALFI)
The marketing training MPG delivers is very valuable. We’ve gained new knowledge and skills about the latest content-led and digital marketing techniques – essential for communicating with our international audience of senior business executives.
Tania Marshall Global Marketing Director FT Live - The Financial Times
The marketing training programme that MPG delivered for my team was exactly what our marketers needed as strong inbound and digital skills are now so critical. The delivery and format of the training was tailored to what we needed and had great impact.
Choose from a range of masterclasses where your team can ask questions and discuss current challenges in a private, 'closed door' environment.
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